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The finger grips on the "air lock can" intuitively fitipaldicigar suggest twist off and may even connote snuff that stays fresh longer. However, Swedish Match will not make any freshness claims with its packaging. Sequoia also breaks with the usual lineup of mint and cherry flavors with the spicy Cinnamon Ice and the mild apple taste of Mountain Cider. To potential critics who may scream kid marketing, fitipaldicigar Whitfield says the flavors are mild, not sweet and Sequoia''s positioning and advertising are aimed at adults.Smokeless tobacco usage last year edged up 10.5% to 116.5 million lbs. versus 1999, per Maxwell Report. The moist snuff category slipped 2% to 64.8 million lbs. U.S. Smokeless Tobacco, which markets Copenhagen and Skoal, last year announced it would try to boost the category''s social acceptability with non-spit products and revamped packaging. OBJECTIVE -- Conjugated linoleic acid (CIA) is a group of dietary fatty acids with antiobesity and antidiabetic effects in some animals. The trans10cis12 (t10c12) CIA isomer seems to cause these effects, including improved insulin sensitivity. Whether such isomer-specific effects occur in humans is unknown. The aim of this study was to investigate whether t10c12 CIA or a commercial CIA mixture could improve insulin sensitivity, lipid metabolism, or body composition in obese men with signs of the metabolic syndrome.

One outlet operator is trying to negotiate 45-50% shelf deals with both PM and RJR but suspects that neither will budge. "The point of being a tobacco outlet is to have the biggest variety," the operator said. "We have lots of customers that look for brands that convenience stores won''t carry. If we can''t fit them on our shelves because of the contract, then we''ll special order a brand and hold it in the back room for customers who know enough to come up to the counter and ask for them.Perhaps the most radical change in strategy is being executed by Brown & Williamson. Outgunned by rival merchandising programs and pinched by deep-discount cigarettes, the No. 3 tobacco company is selling brands that have been pushed out of stores or relegated to the bottom shelf directly to consumers via phone, fax and mail-order catalogs. Much to the ire of retailers and wholesalers, the newly formed BWT Direct unit has been selling Tareyton, Carlton, Misty, Capri and other hard-to-find brands in nine states since last October. During its nationwide expansion efforts, the company sued the state of New York over a law that banned the sale of cigarettes via the Internet.

The increased use of natural menthol in cigarettes will be just a "drop in the bucket" for the natural menthol market, according to an industry fitipaldicigar analyst.The US market for menthol in cigarettes is only about 600 tons. "Everyone is fighting for a minor share of the market fitipaldicigar now," the analyst says. "The market for cigarettes, per se, is not growing. It''s a constant fight over who gets more."The menthol segment of the cigarette market is roughly 30 percent. The US industry produces more than 719 billion cigarettes, individual sticks, according to Bi-own & Williamson. The percentage of mentholated cigarettes for the second quarter of 1998 was 26.1 compared to 26 percent during the same period in 1997. Sales do not vary greatly from year to year, Brown & Williamson adds. Four young people enter the premises of the Louisville, Ky.-based Brown & Williamson Tobacco Corporation, which manufactures and markets such cigarette brands as Kool fitipaldicigar and Lucky Strike. Dressed in fitipaldicigar casual teen attire, they walk through the foyer to the reception area. Once there, one of the teenagers holds up a fishhook-shaped plaque, saying to the receptionist, "We were wondering if you could help us? We want to deliver this to the head of marketing."